CODY STRATE
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A 20+ year health tech executive leading sales and marketing efforts for innovative solutions
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Connecting & Compelling People is My Thing.

Driven by purpose, passion, discipline., and committed to having fun while I'm doing it.
An image of Cody Strate wearing a blue fleece
01

Intro

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Howdy

With over 20 years at the forefront of the health tech industry, I've dedicated my career to not just meeting, but exceeding the ever-evolving demands of healthcare through innovative technology solutions. My journey is marked by a relentless pursuit of excellence, strategic leadership in sales and marketing, and a passion for transforming challenges into opportunities. Fueled by a purpose to make a difference, my approach combines analytical precision with a zest for enjoying the journey. I'm not just selling technology; I'm crafting paths to a healthier future, one solution at a time.
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Skills

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My
Expertise

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SALES
With two decades of experience, I specialize in B2B sales and engaging C-Level executives, adept at navigating their unique needs to tailor strategic solutions. My method combines insightful analysis and personalized engagement, building trust and fostering partnerships for growth and lasting relationships in the healthcare technology sector. I'm particularly good at discovering identifying the unseen social and emotional forces that often drive the deal.
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Marketing
That
Matters
My marketing philosophy marries my sales pedigree with a strategic vision, treating marketing as sales-at-scale. This approach focuses on creating genuine value propositions that resonate with target audiences, turning marketing channels into revenue-generating platforms for sales teams. By aligning sales and marketing efforts, I ensure that every campaign directly contributes to creating opportunities and driving sales forward.
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Strategic Partnerships
I excel in identifying and cultivating relationships that drive mutual growth. My expertise lies in bridging the gap between potential partners' objectives and our mutual goals, crafting win-win scenarios that leverage each party's strengths. These partnerships are not just about short-term gains but are strategically developed with a long-term vision in mind, contributing significantly to sustained growth and innovation in the healthcare technology sector.
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By the Numbers

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I like to Talk, but My Numbers speak for themselves.

These numbers are more than markers of success. Behind each figure lies a story of partnership with incredible individuals, overcoming challenges to achieve collective goals.

They reflect the essence of teamwork and the shared triumphs in our pursuit of excellence.
20+

YEARS IN HEALTHCARE TECH

50+

Owned strategic priorities

350+

Enterprise Deals Sold

$75m

IN sALES

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Customers

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Featured Customers

I've had the great pleasure of working with some of the best companies in the business.
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Heading

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Project Highlights

Here's a few projects I've lead, that I'm particularly proud of.
View more Projects
LET’S WORK TOGETHER
CODY STRATE
Boulder Colorado
—

hello@upwardspiralgroup.com
603.205.3479
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CODY STRATE
Boulder Colorado
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hello@upwardspiralgroup.com
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